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    Teenage boys are obsessing over luxury colognes in a new trend known as ‘smellmaxxing’

    59 minutes ago

    For some teen boys’ back-to-school shopping, a new item has been added to the list: cologne. The social media trend known as ‘smellmaxxing’ has young boys layering different scents and spending hundreds of dollars on luxury bottles. NBC News’ Valerie Castro takes a look at the growing trend. For more context and news coverage of the most important stories of our day, click here: https://www.nbcnews.com » Subscribe to NBC News: http://nbcnews.to/SubscribeToNBC » Subscribe to Here's the Scoop podcast: https://www.nbcnews.com/heres-the-scoop-daily-podcast » NBC News App: https://apps.nbcnews.com/mobile » Breaking News Alerts: https://link.nbcnews.com/join/5cj/breaking-news-signup?cid=sm_npd_nn_yt_bn-clip_190621 » Visit NBCNews.Com: http://nbcnews.to/ReadNBC » Find NBC News on Facebook: http://nbcnews.to/LikeNBC » Follow NBC News on Twitter: http://nbcnews.to/FollowNBC » Follow NBC News on Instagram: http://nbcnews.to/InstaNBC #trends #fragrance #news
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